The SBC Committee develops and executes all aspects of the BOW Spring Business Conference (SBC). There are two main goals of the committee, relating to Logistics and Marketing. The logistics aspect of the committee focuses on speaker outreach, event structure, and financing. Committee members not only brainstorm themes for the event, but also communicate with impactful speakers.

They decide on the structure of the event, including opportunities for general attendees to interact with speakers and corporate booths. The committee determines the financing of the conference by creating the budget and reaching out to corporate sponsors. The marketing aspect of the committee includes community outreach, engaging and developing relationships with organizations from other schools, local companies, and Duke organizations.
The committee manages SBC’s presence on social media platforms, explores audience engagement opportunities, and designs promotional materials.


Helen Chen

T'23, Statistical Science with a Concentration in Data Science, Finance and Chemistry minors


"I felt that SBC was one of the most influential events BOW has had on me as an aspiring woman in business and I wanted to join the committee to help contribute to this impactful event. It is so amazing to watch the outstanding women across several fields in business come together to share their knowledge and experiences with us."

-Madison Burmeister, '22

"Working on the SBC committee within BOW has been an amazing experience thus far. As a Logistics head, I have spent significant time formatting the event layout to ensure that the selected speakers all contribute to this year's conference theme: The New Normal. The schedule encompasses a wide variety of individuals, ranging from leading experts in their respective fields to young entrepreneurs just entering the workforce. Nonetheless, working with my fellow committee members to finalize the plans for the conference has been extremely rewarding, as we have been able to watch each step of the process come to fruition. Despite unprecedented circumstances, we cannot wait for this year's Spring Business Conference, and we hope that you all are feeling the same sense of excitement and anticipation as we are!"

-Raina Menin, '23

Madison Burmeister

T'22, Neuroscience, Public Policy

Headshot - Isabel Hogshire.JPG


Isabel Hogshire

T'23, Political Science, Psychology minor, I&E certificate

Melody Hong

T'21, Economics, Chinese minor, MMS certificate

Sarah Hubner

T'21, Political Science, Global Health, Markets & Management Studies Certificate

Raina Menin

T'23, Public Policy, Sociology and Psychology minor, Markets & Management Studies certificate

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Aadyaa Singhania

T’22, Biology, Psychology, Economics minor